Privacy Practices
Effective date: [DATE]
PLACEHOLDER — DO NOT PUBLISH AS-IS. This page must be drafted by healthcare counsel before launch: a HIPAA Notice of Privacy Practices (for the clinical entity), a consumer privacy policy (site/marketing data, CCPA/state privacy laws), and cookie/tracking disclosures. The commitments below are the brand's stated intent and should be reflected in the final drafts.
What we commit to
- Your health information lives in HIPAA-compliant systems with authenticated access only, encrypted in transit and at rest.
- We sign business associate agreements with every vendor that touches health information.
- We never sell your health data, and we never send your quiz answers, BMI, or medical history to advertising platforms. Ad pixels on this site receive generic events only (e.g., "a lead was submitted").
- You can request a copy or deletion of your records at any time: [privacy@truenorthmens.com].
- If a breach ever affects your data, we will notify you and regulators as the law requires — promptly, not reluctantly.
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